To promote the study, practice and reflection of journalism education in Canada and – through the WJEC – beyond.
J-Schools Canada/ÉcolesJ was established to:
- Strengthen common purpose of Canadian journalism programs in providing quality education at the college and university level for future generations of Canadian journalists;
- Participate as an active member of the World Journalism Education Council (WJEC) via J-Schools Canada/É
- Operate as the official publishing body responsible for J-Source, with funding tied to J-Schools Canada/ÉcolesJ annual membership fees for Canadian college and university journalism
- Provide support for the Journalism Interest Group of the CCA.